First Small and medium-sized Chinese Chateau Forum Held in Chengdu
Date£º
2015-04-10 12:08 Source£º
China Wine Online Author:
Li Lingfeng Translator:
Organized by winechina.com,the First Small and medium-sized Chinese Chateau Forum was held in Chengdu on March 25th.
The forum was hosted by Li Demei,famous wine expert,professor of Beijing University of Agriculture.Famous Chinese wine marketing experts,representatives from chamber of commerce,wine distributors,winery general managers,presidents as well as wine medias participated in this event.
PUCUI Small and medium-sized Chateau Forum discussed how Small and medium-sized Chinese wineries to do brand construction,market research,wine sales in China's New Normal.Winery owners and general managers from China¡¯s different wine regions gathered together discussed the future of China wine industry.
Wine Experts in different fields analyzed current wine industry trends,challenges and opportunities for Chinese wines ,also shared their opinions on science and technology,brand operation,new wine marketing ways in Internet Era,etc.
Jim Sun,chief editor of winechina.com summarized that currently Chinese wines lack good marketing that wineries in the industry need to communicate.However,there were many far-sighted wine entrepreneurs.They positioned their wineries on quality and high-end from the beginning.Those wineries has become the rising force in the industry.On the way to realizing Chinese dream,they will shoulder the glorious and great historical mission.
