In 2 weeks time,the 16 students from France,Germany,Greece,Mexico and Belgium will visited Shanghai,Beijing and China's three main wine regions,Ningxia Helan Mountain, Hebei Huailai and Yantai.Jim Sun,coordinator of OIV MSc China programme and chief editor of www.winechina.com first gave a lecture about China wine industry.The report covers chinese wine history,China's main wine regions and latest industry statistics data.

Joyce,the founder of Aroma Republic shared stories about aroma republic,its operation,National partnership in different cities, organized wine events and education. Then she talked about the current China's wine market and consumer's target.

During this trip,the students can't have the chance to visit Xinjiang and Gansu regions,because of the long distance.But a silk road wine tasting was specially arranged.It's the first time for them to taste wines from Xinjiang and Gansu regions.Some of the silk road wines expressed them.

In the afternoon,they visited Shanghai EMW.As alumni,Edouard Duval, the CEO of EMW gave warm welcome to the students.As China's leading wine importer,EMW is now exclusively distributing more than 500 labels from 12 different countries to luxury hotels, gastronomic restaurants, high-end retail chains, online shops, wholesalers, distributors and private customers in more than 150 cities in China.Besides,it also distribute Chinese wine brands,like Legacy Peak,Chatau Nine Peaks and Chateau Tiansai.Some of the brands have successfully export to overseas market.Edouard shared some valuable market information and strategies how to operate wine brand on China market.

In Sopexa Shanghai office,project manager Diane Santerne met the group.She introduced Sopexa China and shared recent research information about China wine market,consumers and China E-Commerce.

Next the students will visit Sud de France Shanghai,ASC Fine Wines,CHEZ MAURICE and Pudao wines.

(More information,please read the original text in Chinese:http://www.winechina.com/html/2017/05/201705290518.html)