三得利举行“水育中国”环保公益项目2024年秋季开学仪式,庆祝全球项目成立20周年
——Suntory Marks 20th Anniversary of Global “Mizuiku” Initiative with 2024 Autumn Launch of “Mizuiku China”
发布日期:
2024-09-03 15:37:46
来 源:
中国葡萄酒信息网
作者:
苗苗
  (2024年9月2日,上海)- 今天,上海戏剧学院附属浦东新世界实验小学和上海市民办四中心实验小学的校园里洋溢着欢声笑语,三得利(中国)投资有限公司分别在这两所学校举办了“水育中国”环保公益项目2024年秋季开学仪式。

  今年不仅是三得利全球“水育”项目的20周年,也是三得利自1984年开始中国事业后的第40年。“水育中国”这个项目承载着三得利对环境保护的坚定承诺,更是公司对未来世代负责的重要举措。

  (Shanghai, 2 September 2024) – Today, the campuses of Shanghai Theatre Academy’s Pudong New World Experimental Primary School and Shanghai Fourth Centre Experimental Primary School were filled with joy and excitement as Suntory (China) Holding Co., Ltd. hosted the 2024 Autumn Opening Ceremony of its “Mizuiku China” programme. This event commemorates not only the 20th anniversary of Suntory’s global “Mizuiku” initiative but also aligns with the celebration of Suntory’s 40th anniversary in China, underscoring the company’s enduring commitment to environmental stewardship and its responsibility to future generations.

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一场跨越时间与国度的守护

The Commitment to Environmental Stewardship across Time and Nations

  自2004年启动以来,三得利的“水育”项目已经在日本、泰国、越南、法国、西班牙、英国、新西兰和中国等国家和地区陆续开展。这个项目不仅是一场关于水资源保护的科普,更是一场跨越时间与国度的守护行动。在过去的20年里,成千上万的孩子通过参与这个项目,第一次深入了解到地球水资源的珍贵和脆弱。通过生动的科普小实验和绘本演示,他们看到了水在地球上的循环,理解了水资源的稀缺性,并学会了如何在日常生活中节约用水。

  Since its inception in 2004, Suntory’s “Mizuiku” programme has been introduced in Japan, Thailand, Vietnam, France, Spain, the United Kingdom, New Zealand, and China. This initiative transcends mere awareness-raising about water conservation; it embodies a lasting commitment to safeguarding one of the planet’s most precious resources. Over the past two decades, countless children have engaged with the programme, receiving their first meaningful education on the value and fragility of the Earth’s water resources. Through engaging experiments and interactive storytelling, these young minds have been introduced to the water cycle, the scarcity of clean water, and the importance of conservation in their daily lives.

“水育中国”拥抱创新与合作

Embracing Innovation and Partnership in “Mizuiku China” 

  在中国,“水育中国”项目始于2021年,由三得利(中国)投资有限公司捐赠,上海市志愿服务公益基金会和北京可持续发展教育协会联合麦芽空间开展,并且获得了国家生态环境部宣教中心、上海市生态学学会、上海市环境教育协调委员会、中福会少年宫科技部等机构的大力支持。三得利集团旗下的知名精品葡萄酒进口经销商,ASC精品酒业也通过上海市慈善基金会向上海市志愿服务公益基金会捐赠款项,积极参与了“水育中国”的活动。

   “Mizuiku China” was launched in 2021, underwritten by Suntory (China) Holding Co., Ltd. in collaboration with Malt Space, Shanghai Volunteer Service Foundation, Beijing Association for Sustainable Development Education, and receives professional consultancy from esteemed institutions such as the Centre for Environmental Education and Communications of Ministry of Ecology and Environment, the Ecological Society of Shanghai, Shanghai Environment Education Coordination Commission and the Science Department of China Welfare Institute Children’s Palace. ASC Fine Wines, Suntory’s distinguished fine wine importer and distributor, has also contributed to the programme through donations from its fund in the Shanghai Charity Foundation in support of the Shanghai Volunteer Service Foundation for its efforts in “Mizuiku China”.

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  项目以其独特的方式将生态文明的理念带入课堂,不仅为孩子们提供了科学知识,更让他们在有趣的实验中,感受到环境对水资源的影响。志愿者们走进校园,为孩子们讲述水的故事,教他们认识到每一滴水的宝贵。在上海,“水育中国”项目与“海绵城市”理念相结合;在北京,项目关注大运河水资源的保护。参加活动的孩子们在这些知识中懂得了人类的活动对水资源的影响。

  The programme is distinguished by its unique approach, which weaves the principles of ecological stewardship into the classroom, imparting environmental know-hows and creating  fun experiments for the experience of the importance of environmental protection. Volunteers engage with students, sharing the story of water and impressing upon them the value of every drop. In Shanghai, the programme is integrated with the city’s “Sponge City” initiative, while in Beijing, it concentrates on preserving the water resources of the Grand Canal . Through the programmes children acquire the understanding of the impact of human activities on water resources. 

从一滴水开始,托起地球的未来

From a Single Drop to a Sustainable Future

  截至目前,“水育中国”项目已在上海和北京的180多所小学开展,覆盖了超过6万名小学生。每一次课程,每一个实验,都给孩子们留下了对水资源保护的深刻记忆。在他们眼中,那一杯奇妙的水不再只是课堂上的实验,而是地球的生命之源。他们在游戏中学习,在学习中成长,他们的眼睛里闪烁着希望的光芒,而这光芒正是三得利不懈努力的回报。

  To date, the “Mizuiku China” programme has reached over 60,000 students across more than 180 primary schools in Shanghai and Beijing. Each class and every experiment activity leave an indelible impression on these young minds regarding the importance of water conservation. For them, what may seem like a simple classroom experiment has become a profound realisation of water’s vital role as the source of life. They learn through play and grow through learning, their bright eyes reflecting the hope and promise that Suntory’s efforts have cultivated.

三得利的社会责任:不仅仅是企业,更是社会的一员

Suntory’s Enduring Commitment to Social Responsibility: A Corporate Citizen at Heart

  三得利集团始终秉持“利益三分主义”的价值观,致力于实现企业、顾客和社会的共同繁荣。这一理念贯穿于企业运营和公益行动中,通过“水育中国”项目,三得利将环保教育带入小学校园,为孩子们播下了珍惜自然的种子。同时,三得利通过支持进博会志愿者服务工作、春节慰问坚守岗位的劳动者,以及援助残疾人士等多样化的公益活动,关怀社会各界。这些努力得到了的广泛认可,2022年三得利(中国)投资有限公司被授予上海市“慈善之星”称号,彰显了公司对公益事业的坚持,也是政府和社会对三得利多年来坚持公益事业的肯定。

  Suntory Group’s unwavering dedication to the philosophy of “Giving Back to Society” is exemplified in its commitment to the shared prosperity of the company, its customers, and society at large. This guiding corporate value is evident in every facet of Suntory’s operations, including its broad spectrum of ESG activities. Through the “Mizuiku China” programme, Suntory brings environmental education to primary schools in the country, planting the seeds of environmental stewardship in young hearts and minds. Beyond this, Suntory has actively supported volunteer efforts at the China International Import Expo (CIIE), provided care packages to those who worked overtime to provide service to people during the Chinese New Year holiday, and extended aid to individuals with disabilities. These initiatives have been widely acknowledged, and in 2022, Suntory (China) Holding Co., Ltd. was honoured with the “Philanthropy Star” award by the Shanghai Municipal Government, a testament to Suntory’s steadfast commitment to social responsibility.

组建员工志愿者团队 - 三得利的承诺

Suntory’s Ongoing Pledge with Staff Volunteers

  今年,作为全球“水育”项目成立20周年和三得利中国事业40周年之际,三得利不仅计划进一步深化其公益项目,还特别成立了企业志愿服务团队,以员工自我实践的方式履行企业社会责任。2024年,随着“水育中国”项目迈入第3个年头,三得利在上海市志愿者协会的批准下,正式组建了这支志愿服务团队。该团队将在未来的各类公益活动中,尤其是“水育中国”项目中,积极践行企业社会责任。通过这一举措,三得利希望将保护水资源的理念传播得更广、更深入,进一步巩固公司与社会之间的纽带,展现三得利作为一家负责任的跨国企业,致力于推动社会可持续发展的坚定决心。

  As Suntory celebrates the twin milestones of the 20th anniversary of its global “Mizuiku” programme and its 40th year in China, the company is poised to deepen its ESG endeavours even further. In 2024, as the “Mizuiku China” programme enters its third year, Suntory, with the approval of the Shanghai Volunteer Association, has formally established a corporate volunteer team. This team will actively participate in various ESG initiatives, particularly within the “Mizuiku China” programme, demonstrating Suntory’s commitment to corporate social responsibility through employees’ personal engagement as well. Through this initiative, Suntory aspires to advocate the message of water conservation more widely and profoundly, further strengthening the bond between the company and society, and reaffirming its dedication to fostering sustainable development.

一滴水与全球影响力

A Drop of Water & the Global Impact

  三得利从1899年创始以来,业已成长为一个在全球拥有270多家公司的跨国集团,员工超过4万名。其业务涵盖饮料、酒类、健康食品、餐饮和花卉等多个领域。尽管业务范围广泛,三得利始终牢记自己的初衷和企业目的,那就是:与人和自然和谐共存,创造丰富的生活文化,追求生命的光辉。

Since its founding in 1899, Suntory has evolved into a multinational corporation comprising over 270 companies worldwide, with a workforce exceeding 40,000. Its diverse business portfolio spans beverage & food, spirits, beer, wine, health & wellness products and other services. Despite its expansive business interests, Suntory remains steadfast in its corporate purpose: To inspire the brilliance of life, by creating rich experiences for people, in harmony with nature.

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  “三得利的所有产品都离不开水资源的恩赐,因此,‘水育’不仅仅是我们公司的一个环保项目,它更是我们对大自然的感恩和回馈,同时也是三得利对未来的庄严承诺,”三得利(中国)投资有限公司董事总经理菊池铁穗表示,“正因为对环境的热爱与对下一代的责任感,三得利才在全球范围内不断推动水资源保护。每一个参与‘水育’项目的孩子,都是地球未来的守护者,他们将把这些知识和责任传递下去,让更多的人意识到保护水资源的重要性。这不仅是三得利的使命,更是我们每个人的共同责任。在未来的日子里,三得利将继续在中国和全球范围内,为保护环境不懈努力。”

  “All of Suntory’s products are blessed by the bounty of water, and so ‘Mizuiku’ is far more than an environmental initiative for us; it is our expression of gratitude to the nature and our pledge to the future,” said Tetsuho Kikuchi, General Manager of Suntory (China) Holding Co., Ltd. “It is our profound care for the environment and our deep sense of responsibility towards the next generation that drive Suntory’s global efforts to protect water resources. Every child who participates in the ‘Mizuiku’ programme becomes a custodian of our planet’s future. They will carry these lessons forward, raising awareness of the critical importance of water conservation. This is not merely Suntory’s mission but our shared responsibility. In the years to come, Suntory will continue to strive, both in China and across the globe, to safeguard the future of our environment.”


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