Pucui (Shijiazhuang) Chinese Wine Week (5) Witness the Growth of Chinese Wines
Date£º
2014-05-22 16:27 Source£º
China Wine Online Author:
sarah Translator:
Pucui(Shijiazhuang)ChineseWine Week recently ended.It¡¯s a very short time,but local wine lover¡¯s voice of domestic wines were still echoed near my ears.This was the second time I joined in the whole Chinese wine week.Hereby I want to express some of my feelings.
Since its foundation,Pucui alliance successively held Chinese wine week in Beijing,Changsha,Chengdu and Shijiazhuang.It includes wine tasting with campus students,wine lovers and distributors.With on-going of these activities and wine lovers¡¯enthusiasm,we travelled from one city to another.During this time,we witnessed the development of Pucui Alliance and growth of Chinese wines.
This time we came to Hebei University of Science and Technology,we were invited by college students and teachers.Pucui Alliance seven general managers also with us.They introduced their own wineries,brand stories and communicated with these students.If you ask me for why? The answer is very simple: Hope the first wines these elites drink are Chinese wines when they enter the society.So when they become China¡¯s leaders,they will be more confident to support national brands and bear their responsibilities.
Wine lovers enthusiasm was much higher in Martin wine club,Shijiazhuang wine industry association and Bermy hotel.Pucui alliance wines good quality strengthened their confidence.Now consumers cared more about wines source,especially imported wines on the market.They felt easy to drink Chinese wines.Even some of imported wine distributors were now getting to recommend Chinese wines and wished to distribute some domestic brands.
Through experiential wine tastings and Pucui alliance¡¯s collective promotions,consumers had deep understandings about chinese wines.At least we saw their return to Chinese wines,at least psychologically.But it¡¯s very encouraging.Wine industry benefits the nation and the people.They showed us their determination to support the national industry.Some wine lovers said they would integrate their advantages and resources to yell for Chinese wines.On hearing such kind of voice,we strongly felt a sense of responsibility.